Social Media Marketing

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Social Media is a key ingredient for your Internet Marketing success.

“But,” you say, “there are so many social network sites, how do I know which ones are right for me?  Where should I spend my time?”

Social Media needs a strategy to contribute to SEO/Internet Marketing.Popular social networking sites are:

Facebook?

Twitter?

LinkedIn?

Yelp?

YouTube?

Google +?

DIGG?

Flickr?

Blogs?

FourSquare?

 

(See brief explanations for some of these on the right of this page.)

The list goes on and on, with new ones every week.

You can’t keep up!  What do you do?

A well planned social media strategy is the beginning.  Your Lash Internet Marketing Consultant can help you design a program that will fit your time and budget.

The big advantage of the social sites is the amount of information they have about their members.  Your ads and marketing can be targeted toward the age group, educational level, physical location, title, hobbies, even the TV shows they like.

Social sites are perfect for branding.  Get your name out there.  Have customers write reviews.

SEO (Search Engine Optimization) includes social media optimization.  Your website, social sites, links from other websites, directory listings, published e-articles, and more are all considered when search engines decide where to place your online persona.

Not every social site is appropriate for every business.  Professionals use websites that most consumers don’t consider.  Sites good for a restaurant are not the same as the ones that will work for a manufacturing plant, or an electrician.  Your Internet Marketing Consultant will help you identify the sites that will work best to market your business.

Don’t have the time to post on all the identified social sites?  Running out of days to get your blog written?  Your Internet Marketing Consultant can help you here too.  Posting and copy writing are just two of the activities you can offload to your consultant.  Tailor your activities to fit your time and budget.

3 seedlings at 3 stages of growth - Social Media is key to growing a business.

Grow your business using Social Media.

Once you have a profile on a social site, like a garden, they need regular attention.  To manage your online reputation you need to weed, water, and feed them.  If you, or an employee*, don’t have the time to do this, Lash Internet Marketing has services that can maintain these for you.

Blogs can be beneficial … if done right.  No matter what you hear, blogs are NOT essential for every business.  Successful blogs provide valuable information, and engage the readers in a conversation.  If you decide to blog, a sub-strategy is needed.  Consult with your Internet Marketing specialist.

Grow your business using social media in conjunction with SEO. 

Contact Lash Internet Marketing at 707-794-9294 today to get started.

 

 * Caution – employee conduct codes must incorporate actions and security to prevent a future disgruntled employee from destroying your online reputation.
 
 
** Items on the sidebar use some language borrowed from Wikipedia.
 
 
 
 

Lash Internet Marketing provides the following services:

  • Social Media Strategies in Santa Rosa, CA
  • Social Media Strategies in Sonoma County and the surrounding Bay Area
  • Social Media Training
  • Social Media Consultant
  • Social Media Consulting
  • Internet Marketing in Santa Rosa, CA
  • Internet Marketing in Sonoma County and the surrounding Bay Area
  • Customer Experience in Santa Rosa, CA
  • Customer Experience in Sonoma County and the surrounding Bay Area